There’s new competition for making things sweeter without adding calories. Today, the Food and Drug Administration approved two versions of a new zero-calorie sweetener made from rebiana, an extract from the stevia plant. Both Coca-Cola and PepsiCo plan to use the sweetener in drinks soon – new products may be on store shelves as early as next week. Coca Cola’s version of the sweetener is called Truvia; Pepsi’s is PureVia.
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A summary of how we got from sugar and honey to here:
The (un)Natural History of Sweet – From Sugar to Stevia